KickStart

www.kickstart.org

Selling manual water pumps for efficient irrigation

80% of the rural smallholders in Sub-Saharan Africa are dependent on rainfed agriculture, which at the best of times results in a ‘feast-famine’ production cycle that is totally out of line with market demand. Prices for their produce are low when they have something to sell, high when they have nothing to sell and need to buy. Nowadays the effects of climate change compound their difficulties as annual rainfall patterns are disrupted. So they need a practical way to water their crops, all year round, to grow more food and make more money. In response KickStart has designed a range of very effective humanpowered “MoneyMaker” pressure water pumps ideal for African smallholders, costing between $40 - $100, and distributes and sells them through an extensive network of commercial dealerships in East and West Africa. By ensuring supply of these pumps through market channels and creating awareness and demand for them, KickStart has enabled over 89,000 smallholder farmers using their own resources to set up profitable enterprises that generate over $90 million profit per year and provide employment to over 120,000 people. The potential is enormous. Over 12 million families in Sub Saharan Africa live where these pumps can work and make business sense. KickStart expects to double its impacts in the next 3 years.

Read more about the MoneyMaker Pressure Pump on our website or in the attached document below.